BREAKING NEWS: APPLE MIGHT RELEASE 4 MODELS OF THE iPHONE 7
Looking to
consolidate his reputation as “the best Apple analyst on the planet”, KGI
Securities’ Ming-Chi Kuo is at it again. In a research note obtained by
MacRumors Kuo has reaffirmed that Apple will indeed release three models of the
iPhone 7 this year in addition to the imminent 4-inch ‘iPhone SE’.
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Consequently the
three iPhone 7 models will be the 4.7-inch iPhone 7, 5.5-inch iPhone 7 Plus and
a new and even more premium model based around (already huge) Plus which some
are dubbing the ‘iPhone 7 Pro’. What’s the difference between the Pro (I’ll go
with the name for now) and the Plus? A groundbreaking camera.
In fact, I
should say groundbreaking ‘cameras’ because Kuo says the iPhone 7 Pro will use
a dual-lens camera system created by LinX, an imaging specialist Apple
purchased in 2015.
My fellow
Forbes’ contributor Paul Monckton has already broken down LinX technology in
detail, but the short version is it promises huge steps forward in speed and
low light shots as well as the ability to incorporate a 2-3x optical zoom. The
latter is potentially a major differentiator for Apple given the opportunity to
build on the success of its ‘Shot on iPhone’ marketing campaign.
Kuo says LinX
dual-lens technology also allows the camera module to be very thin so the
iPhone 7 Pro may eliminate the range’s infamous camera bulge.
But why would
Apple consider fragmenting its iPhone range just to put a better camera into a
third iPhone 7 model? Why not equip all iPhone 7 models with the technology or,
if it must be split, offer it in the Plus and not the standard iPhone 7? After
all there’s a precedent there. The iPhone 6 and 6S already lag behind the
iPhone 6/6S Plus cameras due to their lack of optical image stabilisation
(OIS).
Kuo states the
reason for making the third model simply comes down to supply constraints.
Apple can’t produce the LinX camera modules in enough quantity so it will
create a third smartphone just to get the technology to the market in more
limited quantities.
And it is this
last detail which, raises questions.
Source: N
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